Leather: Baume & Mercier’s French Riviera shines with a diamond-encrusted watch

You don’t have to spend a lot of time on the French Riviera to hear a compliment about the coast floating in any tourist’s mouth that “sparkles like a diamond.” This phrase now rings truer thanks to Baume & Mercier.

The Swiss luxury watchmaker debuted in its women’s collection, featuring 63 diamonds delicately arranged to replicate the French Riviera coastline from Monaco to Saint-Tropez, with a midnight blue lacquer pattern set in a “midnight blue dichotomous shimmer”. . Summer wave. “33mm – Part of Baume & Mercier’s Riviera watch collection, which was updated under CEO David Shaumet after its initial debut in 1973, and sold for $6,400.

Chaumet said that when he joined the brand three years ago, his mission was to “restore modernity and contemporaneity” in design.

“For us, it was a collection that led to the Maison’s transformation rather than its time,” he says. hollywood reporter. As such, he says a stylish sports watch complements any outfit, starting with the casual red carpet. And the fact that it represents the coast is a constant reminder to step back and enjoy the ride. “The Riviera is a strip of land between the mountains and the sea,” he added. “This is a place where we all have fun together, with friends, with family.”