Former President Donald Trump appears to be planning to launch a subscription video streaming service, although his company’s flagship product, Truth Social, has yet to launch.
Trump’s Media and Technology Group, led by CEO Devin Nunes, is actively launching a streaming service, and Friday’s securities filing describes in detail what the company has in store.
While his initial pitch as an investor was vague about his entertainment and information plans (photos included Trump’s boxing and sumo wrestling cup presentation), the S-1 pitch reflects the details.
“TMTG+ intends to offer programming including, but not limited to, blue-collar comedy, canceled shows, Trump-specific shows, religious shows, family entertainment shows, including the Second Amendment and news,” the statement said. TMTG intends to license, produce and deliver news, sports and entertainment content through this platform.
But the post is also a bit contradictory, as it says elsewhere: “While similar to Netflix, Disney+ and other current offerings, TMTG intends to produce or purchase entertainment for entertainment purposes only. TMTG will also not censor TMTG+ entertainment developers. will do. He insists that his programs force a certain political ideology.”
However, elsewhere in the app, the company states that “TMTG+ provides a platform for conservative and/or libertarian viewpoints and removes content from other television and/or digital platforms,” suggesting that ideology may be a factor. . In programming this is achieved.
In addition to details about its video plans, the company says it also plans to launch and market a podcast network.
The S-1 also describes in detail the license agreement with Trump that would allow him to appear in paid shows for other media or force TMTG to pay him handsomely.
“If President Trump receives A. Conscientious For any TMTG video streaming broadcast or any non-TMTG podcast platform, TMTG reserves the right to create substantially similar video production or podcasts on terms more favorable than those offered by TMTG service providers that are not from TMTG. “- says the company in a statement.
The career section of TMTG’s website confirms that the streaming service is in active development, listing two related openings in New York.
Positions are intended for Content Acquisition Executive and Content Development Manager, with each position initially posting a salary range of up to $220,000 (removed from the payroll writing date). At work, employees buy external products or develop programming internally.
The streaming service, called TMTG+ in investor presentations and securities filings, has received less attention than the Twitter clone Truth Social, which is the cornerstone of TMTG’s operations, but it was also announced last year when the company announced its plans to leave. Through the merger of Public SPAC Digital World Acquisition Corp.
The final product, assuming it makes it to market, will likely not be called TMTG+. It appears that TMTG has acquired the TrumpPlus.com domain name and the TruthPlus trademark, either of which can create a logical variant.
TMTG has serious ambitions in streaming. According to a November 2021 investor presentation, the company released forecasts that suggest the service will have 40 million subscribers by 2026. However, that number seems ambitious compared to the rest of the streaming landscape.
“TMTG+ can bring the price of Netflix ($11.73/month) closer to President Trump’s very enthusiastic base,” the presentation said.
But the service is contracted at an uncertain time for the parent company. SPAC Digital World Acquisition Corp. has more than $1 billion that will be used to fund TMTG after the merger closes, but DWAC has not yet completed all steps to delay the deal. However, a recent filing suggests that a merger may be inevitable.
At the same time, both companies are being investigated by federal regulators.
Meanwhile, Truth Social has officially launched, but it doesn’t seem to catch users.
And given the current issues with streaming video, with high variability and significant competition, the Trump-branded version is far from a safe bet.
Source: Hollywood Reporter
Camila Luna is a writer at Gossipify, where she covers the latest movies and television series. With a passion for all things entertainment, Camila brings her unique perspective to her writing and offers readers an inside look at the industry. Camila is a graduate from the University of California, Los Angeles (UCLA) with a degree in English and is also a avid movie watcher.
