Disney’s decision to suspend the release in French cinemas a strange world And put Don Hall’s animated action-adventure movie directly on your Disney+ streaming platform in an area where French exhibitors are supported.
The French National Film Federation (FNCF) protested on Wednesday, calling it a “lost choice for all” that “seriously harms the cinema economy and the sector in general”.
a strange world It was supposed that it would premiere in French cinemas on the 23rd of November, but Disney canceled the show, citing the strict regulations of the country that require a period of 17 months between the time of the film in the cinemas and its debut on a broadcast platform. in France.
The regulations, which Disney called “heavy” and “anti-user”, also limit the first VOD window to just five months. The film then enters an exclusive 14-month free television window. Only then, 36 months after its premiere, will the film be able to return to Disney+. This compares to the average window of about 45 days between a theatrical release and an SVOD arc in most parts of the world.
France changed window laws in January, reducing the cinema broadcast window from 36 months to “only” 15 months, on the condition that distributors invest part of their revenue in French cinema content. Netflix accepted the French deal. disney n.
In a statement, Disney said the new regulations ignore how consumer behavior has developed “in recent years” and that an expanded window is putting the company at “greater risk of piracy”.
FNCF accuses her of using Disney a strange worldThe French theatrical launch as a negotiating medium to test better terms when the window rules are renegotiated on January 23.
But rather than “victimizing viewers and cinemas with these disputes,” the group asked France’s National Film Authority, CNC, to mediate between interested parties, including French theatres, studios, streamers and stations.
The French window law isn’t the only headache regulator for Disney+. Like all European streamers, Disney+ must meet the continent’s 30% quota, which requires at least a third of all streaming service titles to be European.
A recent study by London-based research firm Ampere Analysis found that Netflix was already surpassing 30% share in almost every major European market and that HBO Max was close, with 25% of European content surpassing its regional presence. But Disney+ lagged far behind, averaging around 10%. However, Disney is beefing up its European originals to make up the difference.
Source: Hollywood Reporter
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