amazon thursday night football The team continues to form.
On Tuesday, the tech giant announced that ESPN veteran Charis Thompson and additional, he will be the NFL’s main prime-time studio presenter. Thompson will lead Amazon TNF Analysts Richard Sherman, Ryan Fitzpatrick and Tony Gonzalez joined in the pre-game, halftime and post-game coverage.
Thompson will also continue to work at Fox Sports, hosting Fox NFL start Show.
Amazon will become the exclusive home for primetime Thursday NFL games this fall, after years of sharing the rights with Fox, the NFL Network and NBC. The multimillion-dollar deal is the biggest in sports streaming, putting America’s most popular TV show exclusively on the streaming service.
While there have been a number of other exclusive sports streaming deals (Apple has exclusive MLB games on Friday nights, for example), nothing comes close to the scale and price of Amazon’s NFL bet.
And the tech giant has spent a lot to ensure it has the best product (which the NFL is also promoting). In addition to Thompson and the star casting analysts, Amazon has hired NBC Sports host Al Michaels to voice the game. TNFHe was joined by ESPN veteran Kirk Herbstreet.
But programs around live play are almost as important as the game itself. They provide unique branded sponsorship opportunities and help viewers build a more direct connection with the broadcast partner through presenters and analysts. For Amazon to recoup its investment, it will need to build infrastructure around it. TNF The game itself. And Thompson will play a critical role.
Source: Hollywood Reporter
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