Extremely expensive, as expected Lord of the Rings The series premieres on Amazon Prime Video on Thursday night. Reviews were generally positive, although critics noted that critics saw only two of the season’s eight episodes.
Given the lasting impression JRR Tolkien’s works have had on popular culture and the massive marketing campaign behind the show, it’s a safe bet. The Lord of the Rings: The Rings of Power A good-sized audience (in the US and around the world) will gather over the weekend. Answer “What size?” However, the reading may take several weeks.
Amazon is expected to issue a press release after the weekend outlining the show’s global reach and possibly how it has fueled additional demand for Prime Video. Any such release will likely contain little or no supporting information: hit rate without a benchmark for comparison, perhaps, or evidence of how widespread its popularity is without actual views. Amazon isn’t alone in this game: streamers provide data about their programming on demand, and more often than not, they’ve decided that the press and the public shouldn’t know about it.
There will be – eventually – some data power rings’American viewers. Nielsen includes Prime Video in its weekly streaming rankings, but they are four weeks behind the show’s debut, which is its first. power rings The numbers probably won’t arrive until the season ends three quarters. (There is a chance, however small, that Nielsen may release a “special report” within the first week, as it has since its return. Weird stuff and the premiere obi wan kenobi.)
Once these Nielsen numbers are released, there will be at least a few benchmarks to compare. power rings.
It was Prime Video’s biggest show on the streaming charts for over two years. reachwhich opened to 1.84 billion viewing minutes in its first three days and racked up around 5.8 billion minutes over its six weeks in the Top 10. Prime Video released the full season of eight episodes. reach at the same time power rings After the premiere of two episodes, there will be new installments every week.
However, it is not at all unreasonable to expect this SDA The series topped the Nielsen charts with one billion minutes watched in its opening weekend. of the prime minister the wheel of time 1.16 billion minutes were watched in the three-episode premiere in November 2021; s obi wan kenobi He did that with two episodes on Disney+ in late May.
It is unlikely that, with a weekly publication schedule, power rings he will arrive Weird stuff-esk (or at least ozarks-left) heights in streaming graphs. Nielsen’s streaming measurement includes the entire show library, so all previous seasons Weird stuff s ozarks He considered his skyrocketing totals earlier in the year. Even though the fourth season was 80% Weird stuff’ Looking at the timing in its launch week, Nielsen reported that the remaining 20% is still a significant portion.
A stream of reports from other analytics companies will also follow suit. power rings premiere, as well as the inevitable comparisons to another great fantasy series currently on the air, HBO dragon house. The Game of thrones The prequel drew a large audience in its first two episodes, averaging 10.1 million first-night viewers across all platforms.
Unless Amazon breaks years of precedent and releases hard data power ringsAn important comparison dragon house It will be difficult to get there. As the latter is also broadcast on the cable channel HBO, its audience on HBO Max will not be part of Nielsen’s broadcast ratings. and since then rings With operations in over 200 territories around the world, Amazon will highlight its global presence in any particular country (again, if the company publishes any specific data). Other measurement tools, such as Parrot Analytics’ Demand Score and Samba TV’s Household Shots, can be useful for a rough comparison between the two.
Still, and with all due respect to some great problem solvers, Amazon didn’t spend $500 million The Lord of the Rings: The Rings of Power attract the same audience as reach. With such a high price tag, internal expectations must also be high. In a few weeks we will have (somewhat) concrete answers as to whether they have been fulfilled or not.
Source: Hollywood Reporter
Benjamin Smith is a fashion journalist and author at Gossipify, known for his coverage of the latest fashion trends and industry insights. He writes about clothing, shoes, accessories, and runway shows, providing in-depth analysis and unique perspectives. He’s respected for his ability to spot emerging designers and trends, and for providing practical fashion advice to readers.
