The Chinese influencer dies after drinking several bottles of alcohol on air

The digital influencer known as sanqiange OR Brother Three Thousand (Brother Three Thousand) – Identified by his last name in real life, wang – died at the age of 34, following a live broadcast on Douyina Chinese version of Tick ​​tock. She drank several bottles of Baijiu, a drink with an alcohol content of between 30% and 60%, according to the newspaper. Shangyou newsmentioned in a report on the website of Cnn. The case took place on May 16 and reverberates this Saturday 27.

According to the publication, influencers compete with each other in challenges to receive prizes from the public. The loser must carry out a punishment, such as the one meted out to Sanqiange.

“I don’t know how much he consumed before I tuned in. But in the last part of the video, I saw him finish three bottles before starting the fourth,” said a friend of the Chinese influencer, identified only as Zhao Shangyou News. “The fight ended around 1am and he was found dead by his family at 1pm the next day,” he added.

Also according to the publication, Sanqiange was described by Zhao as a “decent” person and that he had a history of filming himself entering similar contests involving alcohol and posting them on the Chinese social network.

Live broadcasts in China make a lot of money in advertising, according to CNN. Therefore, streamers tend to impose unusual challenges on each other and flaunt a life of luxury.

Source: Terra