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Welcome to Hotel Hennes! Gigi Hadid as the hotel owner in the film by director Bardio Zeinali

Hotel Hennes is a fictional fashion destination inspired by legendary hotels where artists, thinkers and fashion icons have met, collaborated and stayed. It is a place where high emphasis is placed on aesthetics, where stories can easily go wrong and anything can happen. A place where dreams are created and where fashion has no rules.

“We wanted this film to be a break from everyday life and reality. Visually, Hotel Hennes is a wonderland; the stars are not in their usual roles and every shot is intended as a great adventure,” explains Bardia Zeinali.

The staff and staff are very diverse. The attractive owner of the Hotel Hennes, presented by Gigi Hadid, welcomes a new guest, model Jill Kortleve. Models Jazzelle Zanaughtti and Kiddy Akita Lou perform as porters here. Among the newly accommodated holidaymakers you can see Isabelle Chaput or Nelson Tiberghien from Young Emperors. Also on site are model Olivia Vinten, who plays cleaning manager, dancer and content creator Donté Colley as maid manager, or model Devyn Garcia as lifeguard. The film also features editor Julia Hobbs, who is here as a fashion journalist, model Precious Lee as a catwalk model and content creator Christina “Tinx” Najjar as a hotel receptionist.

“This campaign is a tribute to all those charming design hotels that have been the place of so many original creative activities in the past. We had a lot of fun filming and I think it’s recognizable in the film,” says Gigi Hadid at Hotel Hennes.

The brand has created an exclusive collection so that even the viewer can be transported to the imaginary Hotel Hennes. You will find bikinis, shorts and T-shirts, sunglasses, beach towels and bags. All pieces are created in palettes and patterns inspired by the optimistic retro look of Hotel Hennes. The collection will be available in stores and online from April 28.

“We are excited to invite our customers to the world of Hotel Hennes – a fictional and magical place where our spring and summer fashion is celebrated. We look forward to welcoming our customers to the new season at H&M,” says Ann-Sofie Johansson, Creative Consultant , H&M.


Source: Moda

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