Young went viral on Tik Tok and became a hotspot for over 5 million fans
In the beginning, working with videos, photos and producing content on the Internet was a hobby for Sam Bechara. Today, at the age of 25, he has 1.8 million YouTube subscribers, 400,000 followers on Instagram, and over 3.5 million people follow him on TikTok, amassing over 5 million fans across all social networks.
In other words, the web became the influencer’s main income, who worked with tourism and was a Disney travel specialist.
“I say that if a person has the will, he has to start. We do not know if it will work, if it will work or if it will not … the Internet is one of the types of businesses that need to be tested. And the best part is, if it works, enjoy it and move on. If not, try another way at the same time. She is extremely independent and versatile, ”she says.
The digital influence market in Brazil – one of the countries that values this type of advertising the most – is also one of the most promising in the world. A Business Insider survey estimates that the niche will be worth around $ 15 billion by the end of 2022.
The public absorbs this type of content well, but there are myths surrounding the profession. Sam lists three of the lies on the market. Watch:
Dedication: “The biggest lie, for me, is to say it’s easy to be an influencer. If a person who thinks this follows a day of studies, analyzes, reports, strategic planning… I would never say it again. In other words, it requires high technical competence, like any other job, ”she points out.
Perrengue: “Today we play a lot with ‘perrengue chic’, but this is only the gourmetization of real perrengue. Behind the beautiful photo or video, look … there is every situation. And you have to be strong enough to dribble and be strong. So, I always mean determination. People need to know they really want to invest in this career, ”explains Sam.
Age: “A lot of people also say that the influencer is an activity only for young people. And that’s not true. There is only very little supply, yet, in fact. It is not common to see people over 60, 70, 80 years old investing in their careers, but sometimes it is not for lack of resourcefulness, but for lack of opportunities. Sure, this audience doesn’t have the digital skills of young people, but it’s possible to work on that too. That is, there is no age to become an influencer ”, she concludes.
Source: Terra
Benjamin Smith is a fashion journalist and author at Gossipify, known for his coverage of the latest fashion trends and industry insights. He writes about clothing, shoes, accessories, and runway shows, providing in-depth analysis and unique perspectives. He’s respected for his ability to spot emerging designers and trends, and for providing practical fashion advice to readers.
