Olympikus and Strava publish special series of Corre 4

Olympikus manages 4 Strava begins to sell on February 13 for $ 599.99 and will give two months of free signature in the app

Olympikus and Strava apps have combined forces to create a special edition of Tennis Run 4. This version marks the first time that the largest digital community of active athletes in the world collaborates with a sports brand to develop running shoes, which stands out For its high technology and innovative design.

The commemorative edition of Corre 4, called 4 Strava, appears on the market with a vibrant orange color, inspired by the iconic accessories of Strava and the yellow, blue and pink details, giving the model a modern and versatile look. This design derives from a joint effort of open innovation, in which the teams of both companies collaborated to create something unique and authentic.

In addition to its aesthetic charm, Run 4 Strava incorporates cutting-edge technologies, as Entresola raises Pro 2.0, for a greater reactivity and comfort, the rubber sun gripper plus, which offers a longer duration and grip, and the NT-x Sun, guaranteeing an exceptional lightness and comfort.

This version comes in the wake of Olympikus’ recognition as the most appreciated and used brand by Brazilian corridors, according to Strava’s annual report (year in Sport 2024), for the second consecutive year. The special edition of Correa 4 Strava promises to democratize access to the cutting of technology -Dge on racing shoes, being ideal for long -term competitions, training and corridors of all levels.

“It is a great pride for us to be associated with a global platform that highlights our work and underlines that what is developed here is working. It is the clearest materialization that what we are proposing, to democratize high -performance access, is Being understood by the corridors, who are adopting the product and using it in this way, “says Márcio Callage, marketing director of Olympikus.

To celebrate the launch and the 50th anniversary of Olympikus in 2025, the challenge “ran strava” was proposed to the corridors community, which consisted of the accumulating 50,000 kilometers. The goal was surprisingly achieved in less than 12 hours after the start of the challenge, thanks to the participation of over 40,000 runners. Although the challenge was supposed to last 17 days, the brand decided to keep the accounting active until January 30, allowing several people to commit and access the pre-sale of tennis.

“The Olympikus sneakers take place for the second consecutive year the most used by the corridors of Strava. The launch of this edition of a collaborative year.” Comment Rosana Fortes, Country Manager of Strava.

Tennis will be sold on 13

Corre 4 Special Edition Strava will be available for the purchase from February 13th for R $ 599.99 on the Olympikus website and the main shoe and sports products in the country. Commitment to the promotion of sport and physical activity in an innovative and connected way.

Source: Terra

Ben

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.