The Z generation continues to change the way it has fun: less bars and more places with board games

The Z generation continues to change the way it has fun: less bars and more places with board games


New trend between young values ​​of sober experiences, giving priority to the real connections and activities of the creative group




Second to research Detained by the University of Oxford in collaboration with Heineken, the young people of Generation Z showed a preference for sobriety or drinks with low alcohol content. With over 11,000 participants of the United Kingdom, Japan, Brazil, the United States and Spain, the conclusion has been clear: Gen Z is open to this new habit, even if he challenges some prejudices.

Initially, 34% of Generation Z said they had received support from their social circle by opting for drinks without alcohol In meetings and parties. However, the pressure to get drunk still exists. According to the survey, 21% of the young people of Gen Z has already had the need to hide that they were consuming non -alcoholic beverages.

On the other hand, 38% of young people said they would be willing not to drink alcohol, as long as their friends also did the same. Also, among those who consume Alcohol -1 free drinks29% said they had heard that they had to explain or justify this choice. However, the desire to avoid alcohol has made room for new forms of entertainment, such as board games.

These new options to go out with friends and have fun without consuming alcohol have acquired strength in places like chaotic good coffee in Manhattan. The proposal is simple: a cafeteria. The differential of this type of space is that, in addition to having a hot drink and talking, customers can have fun playing a board game.

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Source: Terra

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