Entertainmento year after change, Max is renamed Hbo Maxa Streaming platform announced on his social networks that he will return with the old name of the service soon by writing

Just over a year after being renamed to Maxthe streaming platform of Warner Bros. Disk It will be renamed again HBO MAX. The news was announced on the social networks of the service, on Wednesday (14), and will happen soon, but a date has not yet been set.

Launched on February 27, 2024, Max intended to unlink the image of the streaming platform with that of HBO-although productions remain in the catalog-and make it more accessible to the whole family:

“We all love HBO and it’s a brand that has been built for over five decades. But it’s not exactly what parents often let their children watch”said the president of Global Games of Warner Bros. Discovery, JB Perretteat the time of the platform announcement.

At the time, the change was widely criticized, as the HBO productions, as game of Thrones (2011-2019), Succcession (2018-2023), The White Lotus (2021-), The Dragon House (2022-) and The Last of Us (2023-), among many others, have always been flagship of the streaming platform. Check out the ad:

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