Until then, Netflix subscribers could download more than 70 mobile games for free, including popular titles such as GTA (Grand Theft Auto), Monument Valley, Oxenfree and many others. The situation could change soon.
The same method is adopted by other companies in the world of mobile games. This niche is estimated to generate more than $111 billion in 2024. TechCrunch. Netflix itself has reportedly spent around $1 billion acquiring gaming studios and generally investing in its gaming business.
It’s worth noting that the company is discussing the idea. Last April, Netflix even said it wouldn’t add advertising and payments to games in an earnings call: “We want to have a differentiated gaming experience and part of that is giving game creators the ability to think about making games purely from the perspective of enjoyment for players and not having to worry about other forms of monetization,” said Netflix co-CEO Greg Peters.
Plans, however, change. Netflix was also previously against adding advertising and cracking down on password sharing, but changed its mind after losing thousands of subscribers in 2022. Additionally, the service has recently become more expensive in the US, with a premium plan that now costs $22.99 for new users. clients.
Netflix has reportedly discussed charging money for its upcoming big-budget games, the WSJ wrote, adding that analysts have determined that Netflix has spent about $1 billion to acquire game studios and generally invest in its gaming activities.
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Source: Olhar Digital
Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.
