Caetano Veloso sues the Osklen brand and asks for compensation of R$ 1.3 million;  understand

Caetano Veloso sues the Osklen brand and asks for compensation of R$ 1.3 million; understand


Musician files lawsuit in Rio de Janeiro for abuse of image, moral and material damages; ‘Estadão’ contacted Oskar Metsavath, brand director, but has not yet received a response

Singer Caetano Veloso sued the clothing brand Hostel for abuse of image, moral damage and material damage. It asks the company to pay compensation of R$1.3 million. The case was reported in the column of the newspaper’s journalist Ancelmo Gois The globethis Monday, 4, and confirmed by Estadao this Tuesday 5.

The report attempted to contact entrepreneur Oskar Metsavath, responsible for the brand, for a statement on the case, but has not yet received a response. The space remains open.

The appeal is filed in Court of Justice of Rio de Janeiro (TJRJ). According to Ancelmo Gois’ article, the case concerns the brand’s summer campaign, called “Brazilian Soul”, which allegedly referenced the musician and Tropicalismo.

In addition to compensation, Caetano also requested that the brand remove from circulation the products that refer to him and move them. He also allegedly asked those responsible for Osklen’s social networks to delete publications linking him to the brand.

“They used the author’s image and the iconic movement he created to launch and increase sales of a clothing collection under his brand and, in doing so, obtained undue advantages, illegally exploiting themselves in a notoriously parasitic way,” they said. lawyers for the artist commented on the column The globe.

*Intern under the supervision of Charlise de Morais

Source: Terra

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