See you at the “Queen of Brazil”: Maria Berklian, icon of social networks, dies at 87

The influencer won millions with its extravagant style and stimulating trajectory

Maria Berklian, affectionately known as Brazil queen On social networks, he died at 87 yearsLeaving a legion of admirers and a story marked by overcoming, charisma and luxury.

The news was confirmed by Armenian Apostolic Church of Brazil This Monday (11). The wake is kept inside Armenian Cathedral San Jorgelocated in the neighborhood Good retirementIn San Paolo. The cause of death was not disclosed, although it is known that Mary had been hospitalized in May for complications of influence AND pneumonia.

Maria Berklian he became an emblematic figure of Tiktok and other digital platforms, accumulating more than 2.5 million followers. Its content, focused on luxurious purchases in high -level shopping centers, attracted attention to the irreverent style and the phrase that has become a border: “Economic Tá”even when you acquire bags that cost up to R $ 200 thousand.

Extravagance and good humor have given the nickname the nickname Brazil queenIn addition to the jokes between fans who have associated him with fictitiously the Brazilian royal family.

Despite the ostentation appearance, Maria Never hide your humble origins. Born in San PaoloThe daughter of Armenian immigrants who arrived in Brazil in 1920, began to work young as a seamstress and marketers. His trajectory of life is marked by the effort and entrepreneurship: together with his husband, he founded a supermarket chain who prospered and was sold about 30 years. Since then, Maria has experienced the income generated by the rental properties, which has allowed her to maintain the luxurious lifestyle she showed on the networks.

Maria Berklian: the birth of a digital person

The success of Maria Berklian On social networks they started around 2020, when their videos started to become viral. The spontaneity, the flavor of sophisticated jewelry and clothes and the way in which he interacted with sellers and followers created an attractive image. According to your nephew, Eduardo Berklianthe nickname of “queen” It was of course, reflecting the vanity of the grandmother and the refined taste. He also confirmed that the expenses displayed in the videos were real, although there was no link with the Brazilian monarchy, as some fans played.

Maria Berklian Not only has it become a digital phenomenon, but also an inspiration for people of all ages. In an environment dominated by young influencers, he has shown that charisma and authenticity are not old. His presence in the shopping centers of San Paolo was expected by fans and shopkeepers, who saw an opportunity for spontaneous and fun spread.

Your inheritance goes beyond viral videos. Maria Berklian It represented a generation that is often invisible on social networks. Taking this space so hard, he paved the way for other elderly people to be encouraged to share their stories, tastes and opinions online.

Source: Terra

Earl

Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.