The colorful and attractive packages for children often hide foods with an excess of sugar and a lack of nutrients
Have you ever stopped to look at food and drink packaging intended for children? They are usually colorful and full of characters, making them more appealing and inviting to little ones. This marketing strategy creates the illusion that these products are healthy. However, behind these packages, there are foods that are real villains for children’s health.
Studies reveal that most of these products are low in nutrients and high in calories, sugar and additives. The doctor dr. Lorena Balestra says this alarming discovery highlights the need for a change in the food landscape.
Impact beyond food
A study published in the journal PLOS One, for example, analyzed nearly 6,000 packaged products to examine the impact of marketing strategies targeting children and their nutritional information. The results are clear: kid-friendly foods and drinks contain high levels of sugar and fewer essential nutrients. “Unfortunately, these products, promoted for children, are harmful to health and have an inferior nutritional quality,” explains Dr. crossbow.
Although the study was conducted in Canada, this is a global issue. Dr. Lorena points out that children are exposed to these products in a variety of ways, including social media, socializing with friends, and even at school. “Promoting to children is a powerful strategy for companies, as children tend to grow into brand loyal adults,” the professional points out.
Understanding the impact of this marketing influence on children’s diets is essential, as dietary habits acquired in childhood have lifelong repercussions. “The food consumed in the early stages directly affects the way people eat in adult life, the eating habits developed in this stage can compromise their health in the future,” warns the doctor.
How to improve children’s nutrition
Fortunately, there are still steps we can take at home to promote healthier eating. “We can start cooking more at home, allowing more control over the amount of fat, sugar and salt in children’s meals. Cooking and eating as a family also benefits mental and emotional health,” she points out.
One possibility is to make food preparation more appealing, using animal shapes and decorative accessories that stimulate the interest of the little ones. Furthermore, it is essential to involve children in cooking activities, allowing them to participate in the choice and preparation of foods. This helps develop skills and create a connection with food.
It is also important to involve them in shopping at the supermarket, teaching them to choose ingredients “In this way, we are building solid foundations for children to learn to choose, prepare and enjoy healthy and tasty food for life”, underlines the specialist.
It’s important to note that introducing healthier eating habits isn’t always an easy process, as every child is unique and their preferences may vary. Not everyone is willing to try new foods or accept change right away.
However, it’s vital to remember that every little change towards healthier eating makes a difference. By persisting and offering good options in a creative and gradual way, we give children the opportunity to discover new flavors and textures.
“It’s a continuous process of food education, where patience and tenacity are essential. Every little victory, whether it’s a healthier choice at the table or the enthusiasm to try a new food, is an important step in building solid foundations for a healthy life “, concludes Lorena.
Source: Terra
Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.
