The fifth day of the 60th edition of SPFW began by paying homage to the sacred feminine, with the SAU bringing different bodies to the catwalk. And it ended with the parade of Bold strapwho bet on the height of summer with beach and club pieces, not obvious and with the usual sexy appeal of the brand.
THE SAU presented 40 looks, divided into three blocks: Body, Mind and Soul. Yasmim Nobre’s brand, which had some items designed by Simone Nunes, featured pieces in earth tones, greenish, black and off-white. And the plus-size models wore swimsuits and bikinis, proving that the beach is democratic territory, but the catwalks not so much.
Then it arrived Mouthby Antonio Castro, who presented the “Povoado Poesia” collection, full of colors and craftsmanship, with a foot in surrealism, like the enormous hats, inspired by Atlântida, the lost city. Lace, yo-yo and embroidery populate this poetry of fashion.
The third brand presented was Normanby the stylist Marco Normando and the visual artist Emídio Contente, who took inspiration from the fauna and mythology of the Amazon region, as well as carrying out experiments on biomaterials.
One of them is the use of Amazonian microorganisms in dyeing and printing fabrics. It uses bacteria and algae from Brazil as a base to create natural pigments.
The technology is developed in partnership with AIPER Lab, a startup specializing in biotechnological solutions for sustainable dyeing. The process dramatically reduces environmental impact, eliminates chemical waste and creates a unique color palette, such as the yellow-orange tone.
Next was the movement’s parade I’m from Cottonwhich presented 36 looks from Alexandre Herchcovitch, Aluf, Amapô, Davi Ramos, Fernanda Yamamoto and Weider Silveiro. Designers showcased creations made with 100% traceable cotton, from planting to production.
There were, in total, 82 farms, with 61 producers, in six states and six textile mills that are part of the chain of custody for the ABR-certified cotton used in the harvest.
Then, the Universal channel announced the launch of the documentary “Much Além da Moda”, which tells the story of Paulo Borges, in these 30 years of SPFW. The launch is scheduled for October 2026.
The agender and provocative fashion of Bold strap he was the last to perform at the event, but two hours after the scheduled time, i.e. 8.30pm, also caused, but not only, by previous delays. This time, Camila Queirozpregnant, she didn’t show.
The designer Peu Andrade went in the middle of summer, in a late afternoon dedicated to partying, with a surfer and sensual air. This includes clear, shiny latex, colorful prints, and even clothing made from organic hair.
Sau
THE SAU opened the fifth day of the 60th edition of SPFW with beachwear that celebrates the sacred feminine, with models of different bodies and ages. With 40 looks and divided into three blocks – Body, Mind and Soul -, Yasmim Nobre’s brand, which had some looks designed by Simone Nunes, featured earthy, greenish, black and off-white tones.
Mouth
Antonio Castro, stylist at Mouthwho showed for the fourth time at SPFW, presented the collection “Povoado Poesia”, which concludes the trilogy begun in 2023, with “Alambique Poesia” and “O Conto de Laura”, which tell her personal stories.
This time, inspired by the lost city of Atlantis and the Disney animation “Atlantis – The Lost Kingdom”. The character Milo’s journey there and the self-sufficient inhabitants living under the sea.
All these images were translated onto the catwalk with a very colorful collection, in tones such as blue, yellow, green, orange and light blue, mixed with stripes, embroidery, lace and other stitches and manual workmanship that decorated the garments.
Norman
THE Normanby stylist Marco Normando and visual artist Emídio Contente, has the motto of working with Amazonian materials and knowledge to create his collections. To underline this, the brand called on the catwalk the indigenous top model Emilly Nunes, from the Aruana community, who showed exclusively.
For the presentation of the fifth day of SPFWhe was also inspired by the fauna and mythology of the region, as well as carrying out experimentation with biomaterials.
I’m from Cotton
Alexandre Herchcovitch, Aluf, Amapô, Davi Ramos, Fernanda Yamamoto and Weider Silveiro the six designers and brands were invited to present 6 pieces each made of fully traceable cotton, from the Sou de Algodão movement, an initiative of Abrapa (Brazilian Association of Cotton Producers).
It is the movement’s fourth show at Sao Paulo Fashion Week (SPFW). The theme for this one is called “Trajectories”, directed by Paulo Martinez. The looks are predominantly black, with the addition of checks and stripes, in black and white.
Bold strap
Peu Andrade, designer of the brand, thought of a collection dedicated to high summer, given the many cold days this year. This resulted in much more colorful pieces, in shades reminiscent of the sunset.
Dresses in latex, a material that has always been used by the brand, tight and some transparent, made up looks with others in swimsuits, as if the person was ready to go out and go to the disco.
Source: Terra
Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.
