Years ago Meta ran a social network called “Threads”, but the proposal was very different from the app that is about to compete with Twitter
You may not remember, but the Objective never had a social network called “Threads” before. of what was called “Instagram Twitter” — and it hasn’t been long since it’s been discontinued. The forgotten platform Mark Zuckerberg it was kind ofsnapchat From Instagram“, a service that basically allowed you to post stories and exchange messages via DM.
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First wires
The old threads of Objective was launched in 2019 and was an “arm” of Instagram to share photos and videos of the moment. Just like rival Snapchat, the proposition was to serve as a hub for exchanging quick records with friends and family in a hands-on way.

Therefore, the application interface was very simple: it was possible to define a status, take photos and edit them with filters and other tools, send them to specific people, publish them to everyone in Instagram Stories or make them available only to “close friends”. “. In short, the original Thread was Instagram without feed.
The application never took off in the market, accumulating only 13.7 million downloads on the Play Store and App Store in its two years of operation. As a result, few people have lost their service when it closed in November 2021.
What replaced the old Threads?
Meta has never justified the closure of Threads, but the announcement happened at the same time as the Messenger has become interoperable between Instagram and Facebook. The update brought new features to the platform and many of them were the same or extremely similar to the features of Instagram’s little brother.
Since Instagram does exactly what Threads did, there was no reason to support the existence of the derivative app. So, the fewer users must have only made it easier to turn off the lights.
New threads are different
Although the name is the same, the new Discussions da Meta has a very different proposal. Although it is also associated with Instagram, it is a text-based social network along the lines of Twitter, something very different from the previous idea.

A twitter crisis and Instagram’s signature dynamic can give Threads a breathing space that was lacking in its previous format. A new platform can take advantage of the integration with the ecosystem and the company’s expertise in building polished apps to attract as many users as possible in a short amount of time.
The name “Threads” is much more consistent in the new application, including: on Twitter, sequentially made tweets assemble “threads” (which can be translated as threads or balls in Portuguese), so it makes much more sense for the term to be related posting in text versus posting Stories and exchanging messages.
Threads will be launched shortly
OR The Thread app will launch on July 6th and so far little is known about him. For now the platform appeared only in the web versionbut access was suspended moments later.
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Source: Terra

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