Tone of VOICE: the secrets of unified and radiant skin

Achieving a beautiful, natural glow isn’t easy. Especially when the tone of the face becomes yellowish and uneven, the pores expand, and in some areas small but already visible vessels and wrinkles appear.

We tend to blame genetics for everything. However, do not underestimate the external factors! And first of all, oxidative stress caused by the influence of ultraviolet rays.

Acids and retinol are invariable ingredients that help in skin renewal. However, in summer and spring, these active ingredients should be used with extreme caution due to increased photosensitivity.

It is particularly difficult to use such ingredients in the care of dry and fragile skin, and throughout the year. In their context, vitamin C (ascorbic acid) seems to be the best component for improving facial tone. It does not cause an overreaction to the sun and even protects against the effects of UV rays, and therefore is especially necessary in summer care.

Vitamin C is really capable of a lot and gives a visible result in a few weeks. It participates in the production of collagen, strengthens the walls of microvessels, which improves tone and blood circulation, and also helps to fade pigmented cells – freckles and light yellow spots.

But above all, vitamin C is an effective antioxidant. It neutralizes the oxidation processes of the skin that trigger its aging. It is with him that it is good to start care when the skin tone is uneven and the first signs of age-related changes have become noticeable.

And although it is recommended to include vitamin C in everyone’s care, putting it into practice is not so simple. The formula of ascorbic acid is unstable and changes due to contact with light and air. This is critically reflected in the shelf life and effectiveness of the component.

Scientists are constantly looking for ways to increase the stability of vitamin C. For example, L’Oréal Paris experts tested over 200 formulas over five years of research and found the solution that formed the basis of the serum Vitamin C Revitalift.

The new serum’s formula contains a record 12% concentration of pure and stable vitamin C, which is rarely found in home care cosmetics.

“12% pure vitamin C is the optimum effective concentration. You will benefit from all the benefits of vitamin C without the risk of damaging your skin. Concentrations that are too high are associated with the risk of burns, irritation and peeling of the skin,” explains Anastasia Burobina.

In addition, the serum is supplemented with active ingredients for an improved effect:

Means containing ascorbic acid can be used in the morning and in the evening. But in the daytime, vitamin C requires mandatory supplementation with SPF products. Sunscreens reduce UV exposure, prevent skin damage and help you reap the full benefits of vitamin C.

Serum “Revitalift” can be supplemented with another product from the line – sunscreen Revitalift Vitamin C cream with SPF 50+. As a duo, they provide the skin with total antioxidant protection and reduce the impact of environmental stressors.

Daily facial care is an important, but not the only way to protect yourself. Remember to pay attention to non-obvious skin areas like the neck and around the eyes. The skin in these areas is more delicate and more prone to premature aging.

“LA” sunglasses“- an indispensable summer accessory that protects not only from ultraviolet rays, but also from the active development of mimic wrinkles. scarf ELEGANZZA With a bright summer print, you can tie it around your neck, throw it over your shoulders so you don’t get burned and, if you want, use it as a stylish hair accessory.

You can’t do without a hat in the summer, whether on the beach or on long walks in the city. Such an accessory will help protect not only the hair from the sun, but the whole face, since the wide brim protects from direct contact with UV rays. Prioritize the natural INCANTO straw hats. They go very well with swimwear different colors and harmoniously complement the holiday style.

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